Human coaching. Not AI.
Both ASF options start with a real, experienced coach. Your plan isn't AI-generated or mass produced. It's built around you, your goals, lifestyle and experience.
Training, nutrition and progress, built around you. Complete your Welcome Questionnaire and an ASF coach will create your customized training plan and set your calorie and macro targets.




Everything in the ASF App, plus an ongoing coach relationship: weekly check-ins, progress reviews, plan adjustments, form feedback, direct support and accountability.
WORK WITH AN ASF COACH →
Customized from day one.
Continuously adapted with you.
What's included
What's included
Coach reviews your onboarding answers and sets your program, calorie and macro targets.
Assigned program with exercise library and video demos.
Log food, track calories and macros with guidance.
Track weight, measurements, photos and performance.
Steps, water intake and daily habit tracking.
Nutrition guide, recipes, eating out guide, food swaps and more.
Coach-led setup + periodic progress reviews.
Progress reviews and goal setting.
Program and nutrition updates based on your progress.
Exercise technique feedback (video or photos).
Ask questions anytime in the app.
Motivation, support and guidance between check-ins.
Both ASF options start with a real, experienced coach. Your plan isn't AI-generated or mass produced. It's built around you, your goals, lifestyle and experience.
We intentionally limit the number of coaching clients so everyone receives the level of attention and support the service is built around. This allows us to provide genuine, personalized coaching, with weekly reviews, individual adjustments and direct feedback.
Here are some of the most common ones.
Yes. And this is where ASF is very different from simply downloading another fitness app.
After you join, you'll complete a Welcome Questionnaire covering your goals, experience, schedule, equipment and anything else we need to know.
A real ASF coach personally reviews your answers, selects your training and sets your personalized calorie and macro targets.
Your progress is also periodically reviewed by a coach.
No instant AI-generated plan. No random template handed to everyone. Your starting setup is reviewed by a real coach.
Once you join, you'll receive your onboarding email with access to the ASF App.
Download the app, set up your login and complete your Welcome Questionnaire covering your goals, experience, schedule, equipment and any limitations. Then we take it from there.
A real ASF coach personally reviews your answers, selects your training and sets your calorie and macro targets around you. You'll already have access to the app, exercise library, recipes, guides, trackers and resources while your personalized setup is being completed.
Within 24 hours of completing your Welcome Questionnaire, we'll notify you when your personalized setup is ready.
With traditional in-person personal training, you're typically paying for the time you spend with your trainer in the gym. ASF is built to support what happens outside those sessions too.
Your training, nutrition, progress and resources are all managed through the ASF App, so you can follow your plan wherever you train and keep everything in one place.
With the ASF App, you get a personalized setup and periodic coach reviews. If you choose ASF Coaching, you get the higher-touch experience too, with a dedicated 1:1 coach, weekly check-ins, ongoing adjustments, form feedback and direct support.
Both give you real coach expertise without requiring you to schedule and pay for an in-person PT session every time you train.
ASF isn't simply an exercise library or a generic program you choose yourself.
A real coach reviews your Welcome Questionnaire and selects your training based on your goals, experience, schedule, equipment and limitations. Your personalized calorie and macro targets are set for you too.
The app then brings your training, nutrition, progress tracking and practical resources together in one place, with periodic coach reviews of your progress.
You can upgrade from the ASF App to ASF Coaching if you decide you want a higher level of ongoing support.
Coaching includes everything in the App, plus a dedicated 1:1 coach, weekly check-ins, ongoing progress reviews and plan adjustments, form feedback, direct coach access and accountability.
So you can start with the ASF App and move into Coaching later if your needs change.
No. Neither ASF App nor ASF Coaching requires
a long-term contract or minimum commitment.
Both options are billed monthly, and you can
cancel at any time.
Choose the level of support that suits you. Stay with us because it works,
not because a contract says you have to.
Join the ASF App and start with a training plan built around you, plus your personal calorie and macro targets and everything you need to put them into action.
Have a question about ASF? Message our team directly on WhatsApp.
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