BUILT ON SCIENCE.
PROVEN IN PRACTICE.
A coach in your corner. Not just a plan in your phone.
Training built around you. Nutrition targets built around your goal. Weekly check-ins. Ongoing adjustments. Form feedback. Direct access to your coach when you actually need help.
A plan can tell you what to do. Coaching helps make sure you actually do it.
Knowing what to do is only part of the problem. Real life happens. Training stalls. Motivation drops. Questions come up. Progress doesn't always move in a straight line. That's where having an actual coach changes the experience.
Support when real life gets involved.
Coaching isn't just receiving a programme and being left to figure the rest out yourself.
Training isn't going well?
Tell your coach. We'll look at what's happening and decide what actually needs to change.
Unsure about an exercise?
Ask. Send your form over when you need feedback rather than wondering whether you're doing it correctly.
Nutrition getting difficult?
Get guidance around your targets and how to make them work in the context of your actual life.
Had a bad week?
You don't throw everything away and start again. You work through it with your coach and keep moving.
Your result isn't built in one hour.
Traditional personal training gives you access to a trainer while you're standing together in the gym.
But your result is being shaped all week.
What you eat. What you do when you train alone. Whether you're progressing. How consistently you're following the plan. What happens when work, travel, social events or life gets in the way.
ASF Coaching is built around the whole process, not a one-hour appointment.
You don't need someone standing next to you every time you train. You need the right coach in your corner throughout the process.
Different people. Different starting points. Different plans.
Coaching should reflect the person doing it. Your goal, experience, lifestyle and starting point aren't interchangeable.
Individual results vary. Your plan and progress will depend on your starting point, goals, adherence and circumstances.
What AED 1,150/month actually gets you.
Not more information. A coach who understands your plan, follows your progress and helps you make decisions from it.
Training built around you
Your programme is built around your goal, training experience, lifestyle, schedule, equipment and relevant limitations.
Personal calorie & macro targets
Nutrition targets are set around your goal while giving you the flexibility to choose the foods you eat.
Weekly check-ins
Your progress is reviewed every week so your coach understands what's actually happening, not just what was supposed to happen.
Ongoing adjustments
Training and targets can be adjusted as your progress, performance and circumstances change.
Direct coach access
Questions about food, exercises, your training or something happening in the gym? Ask your coach directly inside ASF.
Form feedback
Send exercise footage when you need feedback and get guidance from your coach.
Accountability
Someone knows the plan, knows the goal and is there to help you stay accountable to the work required.
The full ASF App
Your workouts, nutrition, progress, habits, steps, water, resources and communication live together in one place.
Your coaching lives inside ASF.
The tools matter because they give you and your coach one clear view of the work you're doing and the progress you're making.
Practical resources when you need them.
Coaching includes access to ASF's supporting resources to make following the plan easier in real life.
Recipes
Practical options to help you make your calorie and macro targets work without relying on rigid meal plans.
Guides
Straightforward resources covering the things that actually help you execute your plan.
Exercise guidance
Exercise demonstrations and coaching resources to help you understand what you're doing in the gym.
“Can't I just do all of this myself?”
You can calculate your own calories.
You can watch exercise tutorials.
You can track your own progress.
Information isn't what you're paying a coach for.
Coaching is for people who want more than a plan.
ASF Coaching may be right for you if...
- You want direct access to a coach.
- You want weekly accountability and progress reviews.
- You want your plan adjusted as you progress.
- You want form feedback and help with questions.
- You've struggled to stay consistent on your own.
- You have access to a commercial gym or adequately equipped home gym.
It may not be right for you if...
- You're looking for in-person personal training.
- You want a rigid meal plan telling you exactly what foods to eat.
- You're looking for a bodyweight-only programme with no training equipment.
- You don't want to track your training, nutrition or progress.
Put a coach in your corner.
Your training. Your nutrition targets. Your weekly check-ins. Your adjustments. Your questions. Your progress. One coach who understands the whole picture.